initial research into music videos
Losing My Religion - R.E.M The use of low-key lighting and the colour scheme of browns and whites instantly sets the tone for the music video. However, this heavily contrasts when it cuts to anything else which isn't the main singer, using brighter colours, using high-key lighting and having extravagant costumes. This fits the nature of the song as the video gets darker (visually) to match the lyrics. The video is quite representative of different cultures and religions so it can be interpreted differently by separate groups of people, as well as being quite symbolic. Here It Goes Again - Ok Go The whole music video was recorded continuous which shows the unbroken movement of the choreography and without any editing, it makes the audience focus on what is happening. What makes this music video stand out is the use mise-en-scene as the props of treadmills is uncommon in music videos and as it goes against the codes and convention of music videos, it is very memorable. This am...
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